Yunita, I. and Kurnia M, F. (2025) “THE INFLUENCE OF MARKETING MIX ON GENERATION Z’S BUYING INTEREST FOR MALANG STRUDEL PRODUCTS”, Paser Institute OF Management and Business, 3(1), pp. 65–74. Available at: https://ojs.paser.institute/index.php/PIMS/article/view/80 (Accessed: 12 March 2026).